The upcoming 2010 VerdeXchange Conference will bring together, for a third year, leading and innovative technology, energy, financial and regulatory green marketmakers - the private and public sector "drivers of change" who, along with invited environmental stewards, create the global, Western States, and local markets for green technology products and sustainable services.

Panels, Plenaries and Executive Networking opportunities are designed to enhance B-to-B exploration of how cutting-edge public policy initiatives for addressing climate change and incenting reductions in green house gas emissions could best grow the marketplace for next generation electricity generation, transport, home construction, waste-to-energy, and water conservation. VDX 2010's January conference builds on the success of our past two conference/Xpos, which engaged more than 1,500 participants, trade representatives and enterprises from thirteen countries.

"California is epicenter of climate change initiatives and those attending the VerdeXchange Conference, as I did last year, will hear firsthand about when and where the most interesting opportunities will be felt," observed former U.S Transportation Secretary Norman Mineta. "I look forward to engaging with the leading executives in the public and private sector and learning how these marketmakers plan to meet the demand for breakthrough renewable technologies."

Former U.S. Commerce Secretary and former U.S. Trade Secretary Mickey Kantor noted: "Looking at the lineup, the VerdeXchange Conference will do for the green marketplace what the Sundance Film Festival did for the movie industry". "Nowhere else do I see a confluence of the diverse range of sectors - energy, finance, transportation, public and private utilities, built environment planning and universities - all with the singular goal of delivering and capitalizing on clean and green products and services."